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Channel letters, commonly referred to as illuminated letters, are a large set of CNC cut characters that are joined together to make a sign. They consist of four parts, the face, return, back, and the lighting element.
The most popular sign among retailers and businesses in New York City and New Jersey. While they look similar to other letters, front lit letters can be identified by their translucent face. Front lit channel letters have the brightest glow and can be noticed from great distances.
If you cannot decide between front and back lit, just get both. By combining the features of both front-lit and back-lit channel letters, you can create a one-of-a-kind sign that will be sure to draw attention.
As the name suggests, back-lit channel letters are illuminated from behind. LED lights are fixed behind the letters, upon the surface where they are installed. Back lit letters have clear acrylic on the back which causes the light to reflect off the letters, creating a halo effect around the sign.
Instead of LED lights inside, Open face channel letters are usually fitted with exposed neon tubing, with several color options. Open faced channel letters are ideal when trying to achieve a vintage, rustic look.
Signs can be made from all kinds of materials, making them one of the most customizable and distinctive looking signs you can use in your building or other place of business. All that needs to occur is that the sign is placed off of the wall in some way.
This material acrylic can have the same crystal, glossy finish as glass for channel letters, but is much more lightweight and stable. If your channel letters sign is going to be outdoors or in a heavily trafficked area, this is a good material to consider.
Polycarbonate is a high quality, UV-resistant thermoplastic sheet material which is solid than acrylic and it is used for channel letters both electrical and non-electrical signage.
Brass has a long-lasting, attractive look that can make a big impact when used for custom channel letters and signs.
Aluminum is a high-yielding and easily custom-make material to create a durable, high-quality custom channel letter signs by combining cutting-edge technology with different methods.
LED lights are the ideal choice for small, medium, and large channel letters because of their quality, endurance, and innovation, giving brilliant, consistent light in a variety of colors.
RGB stands for Red, Green, and Blue. RGB LED refers to LEDs that emit light in these colors, often known as color-changing lights. They are used if you want to create a look that is modern and deluxe.
Custom channel letters are popular in NYC designer clothing outlets for their professional appearance and durability.
Back-lit channel letters are used for displaying restaurant names to gain attention even on a crowded and busy street.
Illuminated channel letters are popularly used for bars and lounges because of their appealing look and high visibility power at night time.
Channel letters are a common choice for small businesses and retailers because it is a one-time investment that benefits the business in the long term.
Customized channel letters are used outside gyms and fitness centers because their bright glow is easily noticeable even from a far distance.
Lighted channel letters are popularly used in shopping malls because of their appealing look and ability to attract customers.
Apart from our options, there are also several mounting options well that affect the appearance of your channel letters. The main methods are:
Nearly all major corporations use channel letters in some way, because channel letters – unlike many other types of signs – are one of the easiest to read from any distance, and provide backlit lighting so that your business name can be seen both during the day and at night.
Every lighted letter can be customized with the right font or colors, so that it still represents the brand you’re trying to put forward. Yet compared to other large signs, these backlit letters also ensure that no matter the weather, lighting, or direction you see the sign, you can always make out the letters and words.
It’s because of the way these channel letters are able to capture attention that you’ll find companies use them for a variety of purposes:
Illuminated sign letters make it far easier to get noticed in NYC, and when they’re customized according to your brand and products, they have the potential to draw in both short and long term business.
Signs NYC is the leader in NYC custom signage, and Channel Letters are one of the many options available to match your business’s vision. For more information, feel free to contact us.
Established in 1989 as a family-owned business, Our Sign Company has worked with small and national companies from New York City and beyond.