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Design Element Options and Examples from Signs NY

Even the simplest of signs are filled with design elements that affect the overall look of the message. At Signs NY, where we have trained sign designers on staff in addition to our sign fabrication experts, we often have to consider all sorts of design elements in order to determine how to create a sign that best spreads your message.

Every sign is different – from the size of the sign to the materials and more. But the following are some of the design elements that you will need to consider as you determine what to place in your sign design.

Sign Design Elements

  • Clean Typeface – You’ll need to find a font that matches your brand, but is also visible from the distance that it will be read from. The more complex the typeface, the less appropriate it is for signs that are further away or more cluttered.
  • Borders – Borders can often improve the visibility of the sign and may give the impression of importance in a way that other design elements struggle with.
  • Colors – Color combinations are very important to consider. Adding at least one color is recommended for most signs in order to make sure it’s noticeable, especially if it is placed against a colorless wall or space. Colors can also help with branding, and some combinations can make the typeface easier to read.
  • Graphics – Adding images, logos, and other graphics all have the potential to spread your brand and share your information in a way that text alone cannot always be provided. Some images may also capture attention better than text alone.
  • Unique Elements – Unusual shapes, inventive use of image and texts, and more can all create a more memorable design that generic signs simply cannot provide. However, depending on where your sign is placed, you will need to consider whether a unique display may affect readability.

These are only some of the many considerations that you will need to make as you create your sign, and many of these represent the design elements that we try to integrate when we create your signage. However, not all signs need any interesting design elements, and that needs to be considered as well, as for some signs simpler is better.

At Signs NY, we are happy to work with you and make sure that your design does everything you hoped it would provide. For more information about our signs and signage options, please call us today at (718) 453-8300.


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Customer Reviews


Good service, beautiful sign, fast turnaround, fair price. Next time we need a sign, we know where we will go.


Mike Slough Mike Slough

Mike Slough
5 out of 5


Great service and products! I really like the quality of material they used for my office sign. I look forward to working with SIGNS NY in the future.


Mila Lawrence Mila Lawrence

Mila Lawrence
5 out of 5


I ordered custom metal letter signs for my outlet. The thing I want that my exterior signage have to look stunning and prominent. The Signs NY professional team understands my quires and provides me the best sign for my business plus they provide the installation service as well in very affordable prices. They done their job beautifully I really appreciate their hard work. I will must contact them in future.


shahana naik shahana naik

shahana naik
5 out of 5